
Qonto
How Q is that?!
Qonto - the No. 1 in Europe for SMEs - offers smart business accounts with efficient financial management and is promoting them for the first time with a campaign tailored to the German market. The clear objective: to increase brand awareness in Germany and at the same time focus on the intelligent product features.
Our services:
Following the motto “How Q is that?”, we developed a humorous campaign that is tailored to the German market, the target group and exclusively to Qonto - and thus consistently sets the brand apart from the competition. As part of this integrated campaign, we created a total of three 20-second commercials, radio spots and still motifs for use in OOH and in the form of various online advertising media.
The Result:
An absolutely unique campaign that appeals to the self-employed and founders in a humorous and authentic way, conveys various highlight features in an unseen way and - thanks to the strong focus on the “Q” - significantly increases Qonto's brand awareness.