KLEINANZEIGEN REAL ESTATE
The Ultimate Job
Working as a real estate agent in 2026 is anything but a walk in the park. On the contrary: it’s a damn tough job that’s demanding in many ways. To provide the right support, Kleinanzeigen Immobilien launched the brand-new real estate partnership, which needed to be promoted with the right campaign.
Our services:
Under the title “The Ultimate Job,” we developed a B2B campaign that puts real estate agents and their daily “hustle” front and center. This way, we show the target audience that Kleinanzeigen understands and values them—and offers exactly the right solution through the real estate partnership. As part of the campaign, we developed digital video formats, online banners, various social media assets, trade ads in high-reach print publications, and the entire trade show presence for Expo Real in Munich.
The Result:
A campaign that feels like a warm embrace and a genuine expression of appreciation for real estate agents. Here, Kleinanzeigen demonstrates that the new partnership is truly based on equality – simply by ensuring that all communication reflects this.




