Only seven percent of German companies recognise biodiversity loss as a direct business risk – yet with 8.7 million species, nature is the indispensable foundation for economic success. UBi commissioned us to motivate companies across all industries to promote biodiversity and increase participation in the ‘Biodiversity Award for Business 2026’ competition.
Our services:
Under the slogan ‘No business without biodiversity’, we developed a cross-media campaign that clearly positions biodiversity as a business opportunity. Focusing on CSR managers and CEOs, we created a landing page and launched a broad-based communication campaign in business environments, particularly on LinkedIn. The campaign conveys the message that biodiversity activities are not only relevant, but also part of a forward-looking community.
The Result:
A clear, motivating campaign that inspires companies to showcase their activities promoting biodiversity – and shows that protecting nature also makes good business sense.
