{"id":82138,"date":"2026-07-21T11:17:53","date_gmt":"2026-07-21T09:17:53","guid":{"rendered":"https:\/\/thegoodwins.de\/?post_type=portfolio&#038;p=82138"},"modified":"2026-07-21T11:21:17","modified_gmt":"2026-07-21T09:21:17","slug":"sma-better-where-it-matters","status":"publish","type":"portfolio","link":"https:\/\/thegoodwins.de\/en\/portfolio\/sma-better-where-it-matters","title":{"rendered":"SMA"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row row-container onepage-section\" data-label=\"Intro\" data-name=\"intro\" id=\"row-unique-0\"><div class=\"row-background background-element\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\" style=\"background-image: url(https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_Home_Greenhouse-Sunset_web.jpg);background-repeat: no-repeat;background-position: center center;background-attachment: scroll;background-size: cover;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"row single-top-padding single-bottom-padding triple-h-padding full-width row-parent\" data-height-ratio=\"70\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-left align_center column_parent col-lg-12 triple-internal-gutter\"><div class=\"uncol style-spec style-dark\"  ><div class=\"uncoltable\" style=\"min-height: 280px;\"><div class=\"uncell\" ><div class=\"uncont no-block-padding col-custom-width\" style=\" max-width:804px;\" ><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-1\"><div class=\"row unequal col-no-gutter no-top-padding no-bottom-padding no-h-padding full-width row-parent\" data-height-ratio=\"full\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 half-internal-gutter\"><div class=\"uncol style-light sticky-element sticky-sidebar\"  ><div class=\"uncoltable\"><div class=\"uncell single-block-padding\" ><div class=\"column-background background-element\" style=\"opacity: 1;\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-bg-overlay style-color-xsdn-bg\" style=\"opacity: 0.5;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"uncont\" style=\" max-width:504px;\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><h2 class=\"h2\" ><span>SMA<\/span><\/h2><div><p><strong>Better where it matters.<\/strong><\/p>\n<p>Just in time for Intersolar Europe in Munich, SMA Solar Technology wanted to develop a campaign for its new Energy Solution. For the first time, the campaign was intended to target both the residential and small business markets simultaneously\u2014two business segments that had previously been marketed separately. Another challenge was that key product components were not yet in their final form at the time the campaign was being planned.<\/p>\n<\/div><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column\" ><\/p>\n<h3>Our services:<\/h3>\n<p>Under the tagline \u201cBetter where it matters,\u201d we developed a multi-stage launch strategy for the market entry of the new SMA Energy Solution\u2014from the pre-announcement phase through the trade show launch to ongoing performance communications. Instead of a traditional photo shoot, we relied exclusively on AI-based image production, handled entirely in-house\u2014from concept development and prompt design to the final image selection. This resulted in over 30 visuals, some of which were large-format applications for trade shows. Based on these, we also developed a launch video as well as short versions for trade shows, events, performance marketing, and international language versions. The launch was further complemented by teaser visuals across print, online, email, and social media.<\/p>\n<\/div><div class=\"uncode_text_column\" ><\/p>\n<h3>The Result:<\/h3>\n<p>A campaign implemented entirely in-house that formed the centerpiece of SMA\u2019s trade show presence at Intersolar Europe and has since been deployed across all channels in several European markets\u2014from sales presentations and print brochures to social media ads and banners. And all of this was delivered right on schedule, despite ongoing product development.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 no-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\" style=\"min-height: 500px;\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div id=\"gallery-200612\" class=\"un-media-gallery cssgrid-system cssgrid-general-light grid-general-light cssgrid-123219\">\n\t\t\t\t\t\n\t\n\t<div class=\"cssgrid-wrapper grid-wrapper cssgrid-single-gutter\" >\n\t\t\t\t\t\t\t\t\t<div class=\"cssgrid-container grid-container cssgrid-layout\" >\n<div class=\"tmb tmb-grid tmb-iso-h4 tmb-light tmb-overlay-middle tmb-overlay-text-left tmb-image-anim tmb-bordered tmb-id-82142  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 125%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-scaled.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-200612\" data-options=\"width:2048,height:2560,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-240x300.jpg'\" data-lb-index=\"0\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.5;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82142\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-scaled.jpg\" width=\"2048\" height=\"2560\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-scaled.jpg 2048w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-240x300.jpg 240w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-819x1024.jpg 819w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-768x960.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-1229x1536.jpg 1229w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-1638x2048.jpg 1638w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-10x12.jpg 10w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_5_4x5-350x438.jpg 350w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"tmb tmb-grid tmb-iso-h4 tmb-light tmb-overlay-middle tmb-overlay-text-left tmb-image-anim tmb-bordered tmb-id-82143  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 125%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-scaled.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-200612\" data-options=\"width:2048,height:2560,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-240x300.jpg'\" data-lb-index=\"1\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.5;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82143\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-scaled.jpg\" width=\"2048\" height=\"2560\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-scaled.jpg 2048w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-240x300.jpg 240w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-819x1024.jpg 819w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-768x960.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-1229x1536.jpg 1229w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-1638x2048.jpg 1638w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-10x12.jpg 10w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/Poseidon_Pre-Launch_Post_2_4x5-350x438.jpg 350w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\t\n\t\n<\/div>\n\n<div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-82141\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm.jpg\" width=\"1240\" height=\"1754\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm.jpg 1240w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm-212x300.jpg 212w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm-724x1024.jpg 724w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm-768x1086.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm-1086x1536.jpg 1086w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm-8x12.jpg 8w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA-Poseidon-Launch-PrintAnzeige-210x297-3mm-350x495.jpg 350w\" sizes=\"(max-width: 1240px) 100vw, 1240px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div id=\"gallery-837457\" class=\"un-media-gallery isotope-system isotope-general-light grid-general-light\">\n\t\t\t\t\t\n\t\n\t<div class=\"isotope-wrapper grid-wrapper single-gutter\" >\n\t\t\t\t\t\t\t\t\t<div class=\"isotope-container isotope-layout style-masonry\" data-type=\"masonry\" data-layout=\"masonry\" data-lg=\"1000\" data-md=\"600\" data-sm=\"480\">\n<div class=\"tmb tmb-iso-w4 tmb-iso-h4 tmb-light tmb-overlay-anim tmb-overlay-middle tmb-overlay-text-left tmb-image-anim-magnetic tmb-bordered tmb-id-82105  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 70.7%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-837457\" data-options=\"width:2500,height:1767,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-300x212.jpg'\" data-lb-index=\"0\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.01;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82105\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1.jpg\" width=\"2500\" height=\"1767\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1.jpg 2500w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-300x212.jpg 300w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-1024x724.jpg 1024w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-768x543.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-1536x1086.jpg 1536w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-2048x1448.jpg 2048w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-18x12.jpg 18w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad1-350x247.jpg 350w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"tmb tmb-iso-w4 tmb-iso-h4 tmb-light tmb-overlay-anim tmb-overlay-middle tmb-overlay-text-left tmb-image-anim-magnetic tmb-bordered tmb-id-82104  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 70.7%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-837457\" data-options=\"width:2500,height:1767,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-300x212.jpg'\" data-lb-index=\"1\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.01;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82104\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2.jpg\" width=\"2500\" height=\"1767\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2.jpg 2500w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-300x212.jpg 300w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-1024x724.jpg 1024w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-768x543.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-1536x1086.jpg 1536w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-2048x1448.jpg 2048w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-18x12.jpg 18w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad2-350x247.jpg 350w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"tmb tmb-iso-w4 tmb-iso-h4 tmb-light tmb-overlay-anim tmb-overlay-middle tmb-overlay-text-left tmb-image-anim-magnetic tmb-bordered tmb-id-82103  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 70.7%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-837457\" data-options=\"width:2500,height:1767,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-300x212.jpg'\" data-lb-index=\"2\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.01;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82103\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3.jpg\" width=\"2500\" height=\"1767\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3.jpg 2500w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-300x212.jpg 300w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-1024x724.jpg 1024w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-768x543.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-1536x1086.jpg 1536w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-2048x1448.jpg 2048w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-18x12.jpg 18w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad3-350x247.jpg 350w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"tmb tmb-iso-w4 tmb-iso-h4 tmb-light tmb-overlay-anim tmb-overlay-middle tmb-overlay-text-left tmb-image-anim-magnetic tmb-bordered tmb-id-82102  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 70.7%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad4.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-837457\" data-options=\"width:2500,height:1767,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad4-300x212.jpg'\" data-lb-index=\"3\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.01;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82102\" 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https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad4-350x247.jpg 350w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"tmb tmb-iso-w4 tmb-iso-h4 tmb-light tmb-overlay-anim tmb-overlay-middle tmb-overlay-text-left tmb-image-anim-magnetic tmb-bordered tmb-id-82100  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 100%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad6.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-837457\" data-options=\"width:2500,height:2500,thumbnail: 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tmb-media-last tmb-content-overlay tmb-no-bg tmb-lightbox\" ><div class=\"t-inside no-anim\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 100%;\"><\/div><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5.jpg\"  class=\"pushed\" data-active=\"1\" data-lbox=\"ilightbox_gallery-837457\" data-options=\"width:2500,height:2500,thumbnail: 'https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-300x300.jpg'\" data-lb-index=\"5\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.01;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-82101\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5.jpg\" width=\"2500\" height=\"2500\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5.jpg 2500w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-300x300.jpg 300w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-1024x1024.jpg 1024w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-150x150.jpg 150w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-768x768.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-1536x1536.jpg 1536w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-2048x2048.jpg 2048w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-12x12.jpg 12w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-350x350.jpg 350w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_HBS_New-Energy-Solution_PresseKit_Ad5-348x348.jpg 348w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\t\n\t\n<\/div>\n\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-2\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" 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href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_Energy-Solution_Launchvideo_16x9_30-Sec_GER_H264.mp4\">https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/07\/SMA_Energy-Solution_Launchvideo_16x9_30-Sec_GER_H264.mp4<\/a><\/video><\/div><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-2\" data-row=\"script-row-unique-2\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-2\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Better where it 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