{"id":81831,"date":"2026-03-03T12:26:12","date_gmt":"2026-03-03T11:26:12","guid":{"rendered":"https:\/\/thegoodwins.de\/?post_type=portfolio&#038;p=81831"},"modified":"2026-03-03T12:59:56","modified_gmt":"2026-03-03T11:59:56","slug":"kleinanzeigen-green-sunday","status":"publish","type":"portfolio","link":"https:\/\/thegoodwins.de\/en\/portfolio\/kleinanzeigen-green-sunday","title":{"rendered":"Kleinanzeigen"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row row-container onepage-section\" data-label=\"Intro\" data-name=\"intro\" id=\"row-unique-0\"><div class=\"row-background background-element\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\" style=\"background-image: url(https:\/\/thegoodwins.de\/wp-content\/uploads\/2025\/11\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-2-1.jpg);background-repeat: no-repeat;background-position: center center;background-attachment: scroll;background-size: cover;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"row single-top-padding single-bottom-padding triple-h-padding full-width row-parent\" data-height-ratio=\"70\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-left align_center column_parent col-lg-12 triple-internal-gutter\"><div class=\"uncol style-spec style-dark\"  ><div class=\"uncoltable\" style=\"min-height: 280px;\"><div class=\"uncell\" ><div class=\"uncont no-block-padding col-custom-width\" style=\" max-width:804px;\" ><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-1\"><div class=\"row unequal col-no-gutter no-top-padding no-bottom-padding no-h-padding full-width row-parent\" data-height-ratio=\"full\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 half-internal-gutter\"><div class=\"uncol style-light sticky-element sticky-sidebar\"  ><div class=\"uncoltable\"><div class=\"uncell single-block-padding\" ><div class=\"column-background background-element\" style=\"opacity: 1;\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-bg-overlay style-color-xsdn-bg\" style=\"opacity: 0.5;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"uncont\" style=\" max-width:504px;\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><h2 class=\"h2\" ><span>Kleinanzeigen<\/span><\/h2><div><p><strong>Gr\u00fcn, g\u00fcnstig, GR\u00dcNSTIG!<\/strong><\/p>\n<p>In 2020, we launched Green Sunday with Kleinanzeigen \u2013 the sustainable shopping alternative to Black Friday and Cyber Monday with free shipping. In keeping with the promotional period, the aim was to promote the green campaign day again this year \u2013 and to set an example for conscious second-hand trade with an eye-catching campaign.<\/p>\n<\/div><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column\" ><\/p>\n<h3>Our services:<\/h3>\n<p>With a focus on the neologism \u2018GR\u00dcNSTIG\u2019 (green and affordable \ud83d\udca1), we gave Green Sunday 2025 a particularly fresh and humorous twist for the young target group. To this end, we worked with film production company TEKTITE to develop an integrated campaign that was rolled out across TV, online video, banners and social media. Throughout the entire process \u2013 from casting and fitting to the final assets \u2013 we relied on a fully AI-powered production.<\/p>\n<\/div><div class=\"uncode_text_column\" ><\/p>\n<h3>The Result:<\/h3>\n<p>A campaign that is as memorable as it is authentic, continuing to establish Green Sunday as a fixture in the calendar of sustainable consumption events. At the same time, the communication demonstrates how much fun second-hand trading can be. Because that is precisely the essence of Green Sunday and classified ads themselves: greener, more affordable consumption. In other words, GR\u00dcNSTIG and affordable!<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 no-internal-gutter\"><div class=\"uncol style-light sticky-element sticky-sidebar\"  ><div class=\"uncoltable\" style=\"min-height: 500px;\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><div class=\"h3 object-size self-video fluid-object\" style=\"padding-top: 56.25%\"><div style=\"width: 640px;\" class=\"wp-video\"><video playsinline data-keepplaying class=\"wp-video-shortcode\" id=\"video-81831-1\" width=\"640\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_15sec-WEB-Mix.mp4?_=1\"><\/source><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_15sec-WEB-Mix.mp4\">https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_15sec-WEB-Mix.mp4<\/a><\/video><\/div><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81834\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px.jpg\" width=\"1920\" height=\"1080\" alt=\"Kleinanzeigen Green Sunday\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px.jpg 1920w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-300x169.jpg 300w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-1024x576.jpg 1024w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-768x432.jpg 768w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-1536x864.jpg 1536w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-18x10.jpg 18w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2026\/03\/Kleinanzeigen_GreenSunday2025_Keyvisual_1920x1080px-350x197.jpg 350w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>GR\u00dcNSTIG<\/p>","protected":false},"author":1,"featured_media":81858,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[],"class_list":["post-81831","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio\/81831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/comments?post=81831"}],"version-history":[{"count":8,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio\/81831\/revisions"}],"predecessor-version":[{"id":81861,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio\/81831\/revisions\/81861"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/media\/81858"}],"wp:attachment":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/media?parent=81831"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio_category?post=81831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}