{"id":77782,"date":"2022-07-19T11:44:21","date_gmt":"2022-07-19T09:44:21","guid":{"rendered":"https:\/\/thegoodwins.de\/?post_type=portfolio&#038;p=77782"},"modified":"2023-05-16T16:59:15","modified_gmt":"2023-05-16T14:59:15","slug":"greengood-magenta","status":"publish","type":"portfolio","link":"https:\/\/thegoodwins.de\/en\/portfolio\/greengood-magenta","title":{"rendered":"Telekom"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-0\"><div class=\"row unequal col-no-gutter no-top-padding no-bottom-padding no-h-padding full-width row-parent\" data-height-ratio=\"full\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 half-internal-gutter\"><div class=\"uncol style-light sticky-element sticky-sidebar\"  ><div class=\"uncoltable\"><div class=\"uncell single-block-padding\" ><div class=\"column-background background-element\" style=\"opacity: 1;\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-bg-overlay style-color-xsdn-bg\" style=\"opacity: 0.5;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"uncont\" style=\" max-width:504px;\" ><div class=\"uncode_text_column\" ><\/p>\n<h3>Telekom<\/h3>\n<p>\n<\/div><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><h2 class=\"font-129920 h2\" ><span>Green &amp; Good Magenta<\/span><\/h2><\/div><div class=\"clear\"><\/div><\/div><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><div><p><strong>Communication platform for sustainability issues<\/strong><\/p>\n<p>Fashion is sustainable. Or food. But telecommunications? It\u2019s not on anyone\u2019s radar. Yet Telekom is already doing exactly the right thing on the basis of renewable energies and with social activities. How can we communicate this multifaceted commitment?<\/p>\n<\/div><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column\" ><\/p>\n<h3>Our services:<\/h3>\n<p><b>Communication strategy \u201csustainability\u201d, label conception and design.<\/b><\/p>\n<p>We defined the communication strategy and architecture for the topic of sustainability. And then we created the labels that are beeing used as a signet throughout the Group for corresponding initiatives.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 no-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\" style=\"min-height: 500px;\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><div class=\"h3 object-size self-video fluid-object\" style=\"padding-top: 56.25%\"><div style=\"width: 640px;\" class=\"wp-video\"><video playsinline data-keepplaying class=\"wp-video-shortcode\" id=\"video-77782-1\" width=\"640\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2022\/07\/210125_TheGoodWins_Telekom_Green_HD_v14_Music-Infinity_1920.mp4?_=1\"><\/source><a href=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2022\/07\/210125_TheGoodWins_Telekom_Green_HD_v14_Music-Infinity_1920.mp4\">https:\/\/thegoodwins.de\/wp-content\/uploads\/2022\/07\/210125_TheGoodWins_Telekom_Green_HD_v14_Music-Infinity_1920.mp4<\/a><\/video><\/div><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-75764\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2021\/06\/1-7.jpg\" width=\"569\" height=\"1920\" alt=\"\" srcset=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2021\/06\/1-7.jpg 569w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2021\/06\/1-7-89x300.jpg 89w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2021\/06\/1-7-455x1536.jpg 455w, https:\/\/thegoodwins.de\/wp-content\/uploads\/2021\/06\/1-7-4x12.jpg 4w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Strategie &#038; Design f\u00fcr Nachhaltigkeit<\/p>","protected":false},"author":1,"featured_media":79381,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[],"class_list":["post-77782","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio\/77782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/comments?post=77782"}],"version-history":[{"count":0,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio\/77782\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/media\/79381"}],"wp:attachment":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/media?parent=77782"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/portfolio_category?post=77782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}