{"id":78323,"date":"2023-03-14T15:02:33","date_gmt":"2023-03-14T14:02:33","guid":{"rendered":"https:\/\/thegoodwins.de\/?page_id=78323"},"modified":"2024-01-15T17:13:12","modified_gmt":"2024-01-15T16:13:12","slug":"green-claims-greenwashing-check","status":"publish","type":"page","link":"https:\/\/thegoodwins.de\/en\/green-claims-greenwashing-check","title":{"rendered":"Green Claims \/ Greenwashing Check"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row row-letaral section-lateral row-horizontal-display overflow-hidden shape-bg additions has-bg need-focus style-color-210407-bg vc_custom_1623747186808 row-container\" style=\"margin-bottom: -10px ;\" id=\"row-unique-0\"><div class=\"row unequal single-top-padding single-bottom-padding single-h-padding limit-width row-parent\" data-height-ratio=\"3\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-1\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><h2 class=\"font-129920 h3 font-weight-900\" ><span><span class=\"under-pink-mobil font-129920\" style=\"color: #000000;\">Green Claims Check:<\/span><br \/><\/span><span>Only 3 out of 163 Green Claims fulfil the upcoming EU requirements<\/span><\/h2><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column text-lead\" ><p>We have analysed the green claims of 78 brands in German retail in accordance with the requirements of the future EU directives. With alarming results.<\/p>\n<p>We will advise you without obligation so that your green claims are safe in the future. Please feel free to contact me: <a class=\"pink-button-small\" href=\"https:\/\/www.linkedin.com\/in\/bernd-meyer-a022b717\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000000;\">Bernd Meyer<\/span><\/a>, GF Consulting.<\/p>\n<p>Get the free <a class=\"pink-button-small\" href=\"https:\/\/www.houseofchange.net\/the-state-of-green-claims-2024\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000000;\">White Paper<\/span><\/a>to learn the detailed analysis, the three best practices and more about the regulation itself.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-letaral section-lateral row-horizontal-display overflow-hidden shape-bg additions has-bg need-focus style-color-210407-bg vc_custom_1623747186808 row-container\" style=\"margin-bottom: -10px ;\" id=\"row-unique-2\"><div class=\"row unequal single-top-padding single-bottom-padding single-h-padding limit-width row-parent\" data-height-ratio=\"3\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-2\" data-row=\"script-row-unique-2\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-2\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-3\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-8 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><h2 class=\"font-129920 h3 font-weight-900\" ><span><span class=\"under-pink-mobil font-129920\" style=\"color: #000000;\">Green Washing Check:<\/span><br \/><\/span><span>Do sustainability strategy and communication go together? Or is there a risk of greenwashing?<\/span><\/h2><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column text-lead\" ><p>With the Greenwashing Check, we protect companies against risks and make sustainability communication a success.<\/p>\n<p>In a compact process consisting of analysis, workshop and optional external audit, we develop suitable communication (briefs).<\/p>\n<p>Interessiert? Sprechen Sie mich gerne an:<br \/>\n<a class=\"pink-button-small\" href=\"https:\/\/www.linkedin.com\/in\/bernd-meyer-a022b717\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000000;\">Bernd Meyer<\/span><\/a>, GF Consulting.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-4 single-internal-gutter\"><div class=\"uncol style-light sticky-element sticky-sidebar\"  ><div class=\"uncoltable\"><div class=\"uncell single-block-padding style-color-lxmt-bg has-bg\" ><div class=\"uncont\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><div class=\"font-129920 h3 font-weight-900\" ><span>Greenwashing check<\/span><\/div><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column\" ><\/p>\n<ul class=\"custom-list-black\">\n<li>Risk assessment<\/li>\n<li>Recommendations for action<\/li>\n<li>Rebrief development<\/li>\n<li>Resilient claims<\/li>\n<\/ul>\n<p>If necessary, help with the review of the sustainability strategy or the development of high-impact innovations<\/p>\n<\/div><div  class=\"vertical-text h3 vertical-text--flip vertical-text--right vertical-text--center z_index_3\"><img decoding=\"async\" class=\"alignnone wp-image-78327\" src=\"https:\/\/thegoodwins.de\/wp-content\/uploads\/2023\/03\/230312_TGW_Sticker.svg\" alt=\"TGW Sticker\" width=\"103\" height=\"103\" \/><\/p>\n<p><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-3\" data-row=\"script-row-unique-3\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-3\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container mobile-hidden\" id=\"row-unique-4\"><div class=\"row-background background-element\" style=\"opacity: 1;\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-inner\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-bg-overlay style-color-vyce-bg\" style=\"opacity: 0.8;\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div><div class=\"row single-top-padding single-bottom-padding single-h-padding limit-width row-parent\" data-height-ratio=\"15\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-spec style-dark\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p><a class=\"pink-button-h1\" style=\"color: #000000;\" href=\"mailto:bernd@thegoodwins.de\"><span style=\"color: #000000;\">Let\u2019s talk<\/span><\/a><\/p>\n<\/div><div class=\"empty-space empty-half\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-4\" data-row=\"script-row-unique-4\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-4\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"Green Claims Check:Nur 3 von 163 Green Claims erf\u00fcllen die kommenden EU-AnforderungenWir haben Green Claims von 78 Marken im deutschen [...]","protected":false},"author":1,"featured_media":80204,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-78323","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/pages\/78323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/comments?post=78323"}],"version-history":[{"count":0,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/pages\/78323\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/media\/80204"}],"wp:attachment":[{"href":"https:\/\/thegoodwins.de\/en\/wp-json\/wp\/v2\/media?parent=78323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}